External Communications Specialist - Strategic Development - Greenville, NC

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Vidant Health

Full Time


Vidant Health

About Vidant Health

Vidant Health is a regional health system serving 29 counties in eastern North Carolina. We are working every day to improve the health of the 1.4 million people we serve. Vidant Health is made up of 8 hospitals, physician practices, home health, hospice, wellness centers and other health care services. Vidant Medical Center is affiliated with the Brody School of Medicine at East Carolina University. As a major resource for health services and education, Vidant Health strives to support local medical communities and to work with providers throughout the region to deliver quality care. Our goal is to enhance services that are available locally and to eliminate barriers involving time, distance and lack of awareness that sometimes prevent patients from receiving the care they need.

Position Summary

The communications associate position is part of the Vidant Health Communications Team and responsible for assisting with external communications on behalf of the system. This position is responsible for traditional and social media support, provides broader external communications support as needed, and assists with crisis communications and issues management as warranted. This position is also responsible for administrative support including media monitoring, metrics and tracking; maintaining databases / logs for metrics and reporting purposes; and completing reports.


  • Building and maintaining relationships with key internal stakeholders.
  • Building and maintaining relationships with members of the news media.
  • Researching, arranging and pitching proactive news opportunities to the news media
  • Responding to media requests, to include arranging media interviews.
  • Monitoring and evaluating daily press coverage and social media activities, including internal follow up with key stakeholders as coverage warrants.
  • Ensuring press releases are posted to the Vidant Health website and corresponding social media activities align 
  • Developing and submitting media coverage reports
  • Filming and editing videos along with taking photos to be used for internal and external communications purposes.
  • Contributing content to internal publications as needed or external communications work warrants.
  • Working proactively with other team members, identifying resources and approaches to achieving job goals and outcomes
  • Demonstrates ability to think out of the box, bringing creative, innovative and new ways of doing things while working with a variety of audiences and stakeholders.
  • Demonstrates ability to work in a fast-paced, high volume changing environment while balancing many projects and meeting tight deadlines.
  • Demonstrates excellent verbal and written communication skills including experience and comfort in public speaking and presentations.
  • Demonstrates ability to adapt quickly to new technologies, project management, document sharing and other tools.
  • Demonstrates ability and willingness to travel

Minimum Requirements

  • Bachelor's Degree
  • Three to four years related experience

General Statement

It is the goal of Vidant Health and its entities to employ the most qualified individual who best matches the requirements for the vacant position.

Offers of employment are subject to successful completion of all pre-employment screenings, which may include an occupational health screening, criminal record check, education, reference, and licensure verification.

We value diversity and are proud to be an equal opportunity employer.   Decisions of employment are made based on business needs, job requirements and applicant’s qualifications without regard to race, color, religion, gender, national origin, disability status, protected veteran status, genetic information and testing, family and medical leave, sexual orientation, gender identity or expression or any other status protected by law. We prohibit retaliation against individuals who bring forth any complaint, orally or in writing, to the employer, or against any individuals who assist or participate in the investigation of any complaint.

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